Blog Post

Artist Spotlight: Social Ice

Markell Holland • Jan 14, 2023

Q. How did you get into music?

A. I got into music during quarantine. I was watching videos of Travis Scott performing live and saw how the crowd of over 80,000 were moving to one singular person on stage. I thought to myself “I can do this too.” I started writing and now here I am as Social Ice.


Q. What are your main musical influences?

A. My main musical influences are my family and those who believe in me. I am inspired by artists such as Travis Scott, Juice Wrld, and J.Cole.


Q. How does your creative process work while you're writing music?

A. My creative process to writing music is first understanding the beat and creating a melody. The hook always comes first. Once the hook is created, its all about the flow of the song. Switching so it creates a more captivating listen.


Q. How do you choose which tracks to include on an album?

A. I write songs every day. I listen to all these songs and think “could I hear this on the radio?” If a song doesn’t feel complete, I will not publish it. This is how I determine which songs are on the album.


Q. How do you manage your personal life with your musical career?

A. My personal life is heavy. School, work, family, friends, and being a basketball coach. Music fits in once I get everything situated. Once I have the night off to myself, I spend it writing and perfecting my craft.

Q. What has been your most difficult obstacle as a musician?

A. The most difficult obstacle is money. Money talks and brings opportunity. There has been many opportunities I could not reach because of money


Q. What motivates you to make music?

A. The fact that people believe I can be great is what motivates me. The fact that they see something in me and it would be wrong if I didn’t keep trying.



Q. How do you deal with music criticism?

A. I am always open to criticism. There is a difference between criticism and being rude. I always accept opinions because someone may seem something I dont.

Q. During a performance, how do you connect with your audience?

A. During a performance, I always make sure the crowd knows I see them. I am there to put on a show for them. I make them a part of my performance.


Q. What is your proudest musical achievement?

A. My proudest musical achievement so far is hitting 100,000 streams on my song Roll The Dice.


Q. How do you deal with creativity or writer's block?

A. If I have writers block, I never force a song. I never force mediocre lyrics. I do my best to take a break and let the influences come to me.


Q. How do you go about I love collaborating with other artists?

A. I love collaborating with other artists. This allows both of us to exchange fan bases and grow together.

I usually reach out and talk to them about their sound and come up with and idea that suits both of us.


Q. What do you want to accomplish with your music?

A. I want to show everyone that nobody can define you. Nobody can tell you it’s impossible or you will never be great. We are all limitless and we have what it takes to achieve our dreams.

Q. How do you stay relevant and current in the music industry?

A. I don’t necessarily follow the trends but I do my best to create an inspiring atmosphere. I show everyone I am just like them.


Q. What do you love best about live performance?

A. I love when the crowd shows they really rock with your music. When everything is said and done and you exit the stage, having people run up to you for your social medias or for a picture is the best thing about performing. Also being able to show everyone my art.


Q. How do you strike a balance between your artistic vision and the demands of the industry?

A. The balance I have between what is wanted and what I want is to never let the industry define me. I am my own being and they will need to learn to accept me for that.

Q. What is your advice to aspiring musicians?

A. The advice I give to upcoming musicians is to always keep trying. It may seem impossible. It may seem that its 1 out of a million, but you can do it. Take your time. Keep practicing. And never let off the gas.


Q. What do you do as a musician to keep motivated and inspired?

A. I watch recaps of artists performing such as juice and travis. The way they were able to move the crowd is something incredible. I also look back on messages people have sent me when they were proud of me for doing what I am. It shows me that they see something in me


Q. How do you communicate with and promote your fans?

A. I communicate with my fans by being me. I do need to create more of a social media presence but I know I will get there eventually.


Q. What can we look forward to from you in the future?

A. In the future, you can look forward to seeing me being on a world tour. For this year, look forward to two projects. One tape, and the final piece to my three album trilogy.


This is Social Ice. Keep going and keep making art.


We want to spotlight the amazing work and sound of others by providing this platform to introduce emerging artists. Giving feedback is encouraged because we want to provide the best platform for organic exposure. Shoot us a message or email if you want to be featured.

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